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MEET OUR SPEAKERS

Ben Godinez

Ben Godinez | Market President at NOW CFO

What Key Metrics Every Business Needs for Financial Visibility

Join Ben Godinez, Market President at NOW CFO, as he breaks down the essential financial indicators that every business owner should track to make smarter, data-driven decisions. Ben will explain how these core metrics provide clarity, highlight risks, and uncover opportunities for growth. You'll walk away with a practical understanding of how to monitor your company’s financial health and drive long-term success.

NOW CFO is a full-service consulting firm offering hands-on support in CFO, controller, and accounting services. With a “roll up your sleeves” mentality, NOW CFO’s professionals work directly with client teams to resolve financial challenges and deliver solutions that fuel growth.

Brian King

Brian King | Senior Broker at Kern Insurance Associates

Underinsured & Exposed: The California Cyber Threat, with Jon Cooper

Join Brian King and Jon Cooper, CEO of Total Secure Technology, as they discuss the fundamentals of cyber liability insurance, including what it covers, why it's essential for businesses of all sizes, and how the evolving threat landscape — ransomware, phishing, and data breaches — has made this coverage a critical part of any risk management strategy.

Kern Insurance Associates delivers personalized insurance solutions that align with the unique needs of businesses, employees, and family legacies. As a partner of Trucordia (formerly PCF Insurance Services), Kern offers access to a broad network of local and national carriers. With deep industry knowledge and strong carrier relationships, Kern provides strategic protection across a wide range of industries.

Graham Gaerlan

Graham Gaerlan, MDRT | Managing Director at Guardian Life

Navigating the Business Wealth Cycle in a Shifting Tax Landscape, with Peter Holtz

Join Graham Gaerlan and Peter Holtz, CPA/CTP as they discuss strategies for managing and growing business wealth throughout different stages of the business lifecycle, with a focus on adapting to evolving tax laws and regulations.

The Guardian Life Insurance Company of America is a mutual life insurance company founded in 1860 and headquartered in New York City. One of the largest U.S. mutual insurers, it's owned by its policyholders — not shareholders — and serves millions with a broad portfolio of products, including life, disability, dental, vision, annuities, investments, and employee benefits.

Jon Cooper

Jon Cooper | CEO of Total Secure Technology

Underinsured & Exposed: The California Cyber Threat,
with Brian King

Join Jon Cooper and Brian King, Senior Broker at Kern Insurance Associates, as they discuss the fundamentals of cyber liability insurance, including what it covers, why it's essential for businesses of all sizes, and how the evolving threat landscape — ransomware, phishing, and data breaches — has made this coverage a critical part of any risk management strategy.

Total Secure Technology has served the Sacramento area for over 25 years, providing comprehensive Managed IT Services and Managed Security Services (MSSP). As a trusted partner for small and mid-sized businesses, they act as a fully outsourced IT department — delivering both cybersecurity and day-to-day IT support.

Leslie Perry

Leslie Perry | Managing Director at BBSI

Top 5 Employer Related Lawsuits

Join Leslie Perry for a discussion about the five most commonly filed employer-related lawsuits and the steps you can take as a business owner to avoid them. She’ll break down real-world examples and share proactive strategies that can help protect your business, minimize risk, and foster a compliant, employee-friendly workplace.

Employed with BBSI since 1995, Leslie leads an internal team that works alongside clients to help them articulate and realize the vision they have for their business. BBSI is a national, publicly traded, Human Capital & Business Management Solutions organization. Concurrently, Leslie is the Managing Director of a division of BBSI called HR ONLY, which places interim, interim to hire and direct hire HR professionals with reputable organizations.

Monica Hall

Monica Hall | Business Advisor at Thryv

Thryv in Marketing (SEO, Marketing, Google, AI)

Join Monica Hall for a lesson in getting discovered online, landing more sales, and growing efficiently with Thryv's award-winning software for small businesses.

Monica Hall is a dynamic speaker, author, entrepreneur, and founder of several industry-leading companies, with over 20 years of experience as a Business Advisor at Thryv, a publicly traded leader in small business marketing and software solutions. Backed by Thryv’s century-long legacy and a client base of approximately 400,000 small businesses, she brings real-world strategies that deliver measurable results.

Peter Holtz

Peter Holtz, CPA/CTP | CEO of Peter Holtz, CPA

Navigating the Business Wealth Cycle in a Shifting Tax Landscape, with Graham Gaerlan

Join Peter Holtz, CPA/CTP and Graham Gaerlan as they discuss strategies for managing and growing business wealth throughout different stages of the business lifecycle, with a focus on adapting to evolving tax laws and regulations.

Peter Holtz CPA is one of the Top 400 Accounting Firms in the U.S. Backed by a team of expert CPAs and CTPs, the firm specializes in proactive tax planning and strategic financial solutions designed to help businesses reduce tax liability, maximize savings, and achieve long-term financial success.

Rhett Kniep

Rhett Kniep, M&AMI/CM&AP/CBI/CEPA | Lead Advisor at Centurion 7 Business Advisors

Exit & Succession Business Planning, with Ricardo Aguilera

Join Rhett and Ricardo as they share strategies to help business owners prepare for a successful exit and long-term financial security. With most Boomer-owned businesses set to transition in the coming years — and the majority failing to sell — this session will cover how to assess value, close key financial gaps, and align personal goals with exit options.

Rhett Kniep, M&AMI, CM&AP, CBI, and CEPA heads Centurion 7 Business Advisors, a team of certified consultants providing business optimization, valuation, exit planning, and mergers & acquisition services to privately-held businesses across multiple western states. Rhett has sold a wide variety of businesses for over 18 years, and performed an active role in the design, construction, development, marketing, and selling of business enterprises, commercial buildings, multi-family developments, raw land, and subdivisions.

Ricardo Aguilera

Ricardo Aguilera, CEPA/ChFC/CCLU | Financial Advisor at Edward Jones

Exit & Succession Business Planning, with Rhett Kniep

Join Ricardo and Rhett as they share strategies to help business owners prepare for a successful exit and long-term financial security. With most Boomer-owned businesses set to transition in the coming years — and the majority failing to sell — this session will cover how to assess value, close key financial gaps, and align personal goals with exit options.

Ricardo brings decades of business and financial experience, along with CEPA®, ChFC®, and CLU® credentials. Through his position at Edward Jones, Ricardo partners with clients and advisory teams to guide businesses through smooth, well-prepared transitions, helping owners secure their legacy and set up future success.

Rita Rasuli

Rita Rasuli, MS | Prevention Coordinator, Mental Health & Violence Prevention Programs, San Joaquin County Office of Education (SJCOE)

Breaking the Silence: Addressing Mental Health in the Workplace

Join Rita Rasuli, MS as she explores the essential role of mental health in building stronger, more resilient workplaces. You'll gain insight into fostering a culture of empathy through practical strategies and best practices that support mental wellness at every level of an organization.

SJCOE is a regional agency committed to educational leadership and student success. Through tailored programs and strategic support, SJCOE helps school districts meet the needs of their communities, ensuring that every student has access to opportunity, wellness, and a path forward.

Peter Holtz, CPA/CTP

Peter Holtz
CPA

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PETER HOLTZ

Navigating the Business Wealth Cycle in a Shifting Tax Landscape


Join Peter Holtz, CPA/CTP, Chief Executive Officer of Peter Holtz CPA, as he discusses strategies for managing and growing business wealth throughout different stages of the business lifecycle, with a focus on adapting to evolving tax laws and regulations. 

Peter Holtz CPA is one of the Top 400 Accounting Firms in the U.S., led by Peter Holtz, a seasoned Certified Public Accountant and Certified Tax Planner with over three decades of experience. Backed by a team of expert CPAs and CTPs, the firm specializes in proactive tax planning and strategic financial solutions designed to help businesses reduce tax liability, maximize savings, and achieve long-term financial success.

Brian King

Kern Insurance Associates

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Brian King

Exploring the Fundamentals of Cyber Liability Insurance


Join Brian King, Senior Broker at Kern Insurance Associates, as he discusses the fundamentals of cyber liability insurance, including what it covers, why it's essential for businesses of all sizes, and how the evolving threat landscape — ransomware, phishing, and data breaches — has made this coverage a critical part of any risk management strategy. 

Kern Insurance Associates knows how important your business, employees, and family legacy are to you. That's why they provide the best insurance options tailored to your insurance needs. As a PCF partner, Kern has partnerships with local and national carriers across all industries. Their unique relationship allows them to access localized programs available only through PCF.

Rita Rasuli, M.S. Psychology

SJ County Office of Education

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Mental Health In the Workplace

Mr. Harris joined BBSI in September 2016 as Controller and was promoted to Executive Director of Accounting and Finance in March 2018. In 2020 Mr. Harris was promoted again to the role of Chief Financial Officer. Prior to joining the Company, Mr. Harris served as Controller for Holland Partner Group from 2015 to 2016. Previously, Mr. Harris spent nine years with PricewaterhouseCoopers in various roles in the United States and Australia where he supported publicly traded and large privately held companies. Mr. Harris is a certified public accountant and received a BBA with a specialization in finance and accounting from Washington State University.

Ben Godinez

NOW
CFO

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GC James Potts-01

The Fractional Fix

Mr. Potts joined BBSI from Cozen O’Connor, a nationally recognized full-service law firm, with more than 750 attorneys in 29 cities, where he co-chaired the Insurance Corporate and Regulatory Practice. He has more than 25 years of legal experience representing clients in a cross-section of industries.

Monica Hall

Company

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Company Profile

BBSI (NASDAQ: BBSI) is a leading provider of business management solutions, combining human resource outsourcing and professional management consulting to create a unique operational platform that differentiates it from competitors. The Company’s integrated platform is built upon expertise in payroll processing, employee benefits, workers’ compensation coverage, risk management and workplace safety programs, and human resource administration. BBSI’s partnerships help businesses of all sizes improve the efficiency of their operations. The Company works with thousands of clients across all industries in branches across the nation.

Ricardo Aguilara

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Contextual advertising can be profitable. It can either pay for your hosting and maintenance costs for you website or it can pay for a lot more.

Ready. Set. CO.

Here's the fine print.
We'll see you in September!


Date & Time:
September 18, 2025, 8am–1pm 

Location: DoubleTree by Hilton Hotel Sacramento - Grand Ballroom, at 2001 Point W. Way, Sacramento, CA 95815 

Parking: On-site parking is available to all attendees for a $10 fee, payable upon arrival. 

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