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Join us September 18, 2025 in Sacramento, CA for the BBSI & CO. Business Expo - an exclusive event focused on growth, education, and networking for business professionals in Northern California.

About


BBSI & CO. is a premier industry event designed to empower and educate business professionals across Northern California. It's a place where entrepreneurs, industry leaders, and innovators come to connect, collaborate, and cultivate growth.​

  • Join insightful sessions led by experienced BBSI professionals
  • Learn from industry-leading guest speakers and community sponsors
  • Explore vendors and booths to spark new ideas
  • Foster meaningful connections through discussions and interactive experiences

Whether you're looking to expand your network, gain fresh perspectives, or discover new avenues for growth, the BBSI & CO. Business Expo is your gateway to achieving those goals.

So, what are you waiting for? Secure your spot now!


Our Sessions


Scott & Diana

Business Outsourcing Fundamentals

With Scott Williamson & Diana DePaola

Join Scott Williamson, Area Manager at BBSI Sacramento, and Diana DePaola of Licensed Personnel, for a conversation about how to discover key outsourcing strategies, partner selection tips, and best practices to maximize efficiency while minimizing risk.

Chris Romm

Protecting Your Business: How an On-Purpose Culture Reduces Legal Risk

With Chris Romm

Join Chris Romm, BBSI's Director of Learning & Development, for a session that highlights how cultivating an “on-purpose culture,” one built on intentional values, leadership alignment, and employee engagement, can be your most effective strategy for avoiding costly lawsuits. Learn the five most common employer-related legal risks and understand how proactive cultural practices can minimize exposure. Whether you’re scaling a team or refining your operations, this session will help you build a workplace that’s both compliant and resilient.

Peter & Graham

Navigating the Business Wealth Cycle in a Shifting Tax Landscape

With Peter Holtz & Graham Gaerlan

Join Peter Holtz, CEO of Peter Holtz, CPA, and Graham Gaerlan, Managing Director at Guardian Life, as they discuss strategies for managing and growing business wealth throughout different stages of the business lifecycle, with a focus on adapting to evolving tax laws and regulations.

Ricardo & Rhett

Exit & Succession Business Planning

With Ricardo Aguilera & Rhett Kniep

Join Ricardo Aguilera, Financial Advisor at Edward Jones, and Rhett Kniep, Lead Advisor at Centurion 7 Business Advisors, as they share strategies to help business owners prepare for a successful exit and long-term financial security. With most Boomer-owned businesses set to transition in the coming years — and the majority failing to sell — this session will cover how to assess value, close key financial gaps, and align personal goals with exit options.

Monica Hall

Thryv in Marketing Using SEO, Google & AI

With Monica Hall

Join Monica Hall, Business Advisor at Thryv, for a lesson in getting discovered online, landing more sales, and growing efficiently with Thryv's award-winning software for small businesses.

Ben Godinez

What Key Metrics Every Business Needs for Financial Visibility

With Ben Godinez

Join Ben Godinez, Market President at NOW CFO, as he breaks down the essential financial indicators that every business owner should track to make smarter, data-driven decisions. Ben will explain how these core metrics provide clarity, highlight risks, and uncover opportunities for growth. You'll walk away with a practical understanding of how to monitor your company’s financial health and drive long-term success.

Jon & Brian

Underinsured & Exposed: The California Cyber Threat

With Jon Cooper & Brian King

Join Jon Cooper, CEO of Total Secure Technology, and Brian King, Senior Broker at Kern Insurance Associates, as they discuss the fundamentals of cyber liability insurance, including what it covers, why it's essential for businesses of all sizes, and how the evolving threat landscape — ransomware, phishing, and data breaches — has made this coverage a critical part of any risk management strategy.

Rita Rasuli

Breaking the Silence: Addressing Mental Health in the Workplace

With Rita Rasuli

Join Rita Rasuli, Prevention Coordinator of Mental Health & Violence Prevention Programs at the San Joaquin County Office of Education, as she explores the essential role of mental health in building stronger, more resilient workplaces. You'll gain insight into fostering a culture of empathy through practical strategies and best practices that support mental wellness at every level of an organization.


Our Sessions


Scott Williamson

Scott Williamson

Area Manager
BBSI Sacramento

Chris Romm

Chris Romm

Director of Learning & Development
BBSI


Guest Speakers


Brian King

Brian King

Senior Broker
Kern Insurance Associates

Ricardo Aguilera

Ricardo Aguilera

Financial Advisor
Edward Jones

Rita Rasuli

Rita Rasuli

Prevention Coordinator
SJCOE

Monica Hall

Monica Hall

Business Advisor
Thryv

Jon Cooper

Jon Cooper

Chief Executive Officer
Total Secure Technology

Peter Holtz, CPA/CTP

Peter Holtz
CPA

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PETER HOLTZ

Navigating the Business Wealth Cycle in a Shifting Tax Landscape


Join Peter Holtz, CPA/CTP, Chief Executive Officer of Peter Holtz CPA, as he discusses strategies for managing and growing business wealth throughout different stages of the business lifecycle, with a focus on adapting to evolving tax laws and regulations. 

Peter Holtz CPA is one of the Top 400 Accounting Firms in the U.S., led by Peter Holtz, a seasoned Certified Public Accountant and Certified Tax Planner with over three decades of experience. Backed by a team of expert CPAs and CTPs, the firm specializes in proactive tax planning and strategic financial solutions designed to help businesses reduce tax liability, maximize savings, and achieve long-term financial success.

Brian King

Kern Insurance Associates

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Brian King

Exploring the Fundamentals of Cyber Liability Insurance


Join Brian King, Senior Broker at Kern Insurance Associates, as he discusses the fundamentals of cyber liability insurance, including what it covers, why it's essential for businesses of all sizes, and how the evolving threat landscape — ransomware, phishing, and data breaches — has made this coverage a critical part of any risk management strategy. 

Kern Insurance Associates knows how important your business, employees, and family legacy are to you. That's why they provide the best insurance options tailored to your insurance needs. As a PCF partner, Kern has partnerships with local and national carriers across all industries. Their unique relationship allows them to access localized programs available only through PCF.

Rita Rasuli, M.S. Psychology

SJ County Office of Education

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CFO Picture v.4-01

Mental Health In the Workplace

Mr. Harris joined BBSI in September 2016 as Controller and was promoted to Executive Director of Accounting and Finance in March 2018. In 2020 Mr. Harris was promoted again to the role of Chief Financial Officer. Prior to joining the Company, Mr. Harris served as Controller for Holland Partner Group from 2015 to 2016. Previously, Mr. Harris spent nine years with PricewaterhouseCoopers in various roles in the United States and Australia where he supported publicly traded and large privately held companies. Mr. Harris is a certified public accountant and received a BBA with a specialization in finance and accounting from Washington State University.

Ben Godinez

NOW
CFO

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GC James Potts-01

The Fractional Fix

Mr. Potts joined BBSI from Cozen O’Connor, a nationally recognized full-service law firm, with more than 750 attorneys in 29 cities, where he co-chaired the Insurance Corporate and Regulatory Practice. He has more than 25 years of legal experience representing clients in a cross-section of industries.

Monica Hall

Company

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Company Profile

BBSI (NASDAQ: BBSI) is a leading provider of business management solutions, combining human resource outsourcing and professional management consulting to create a unique operational platform that differentiates it from competitors. The Company’s integrated platform is built upon expertise in payroll processing, employee benefits, workers’ compensation coverage, risk management and workplace safety programs, and human resource administration. BBSI’s partnerships help businesses of all sizes improve the efficiency of their operations. The Company works with thousands of clients across all industries in branches across the nation.

Ricardo Aguilara

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Contextual advertising can be profitable. It can either pay for your hosting and maintenance costs for you website or it can pay for a lot more.

Ready. Set. CO.

Here's the fine print.
We'll see you in September!


Date & Time:
September 18, 2025, 8am–1pm 

Location: DoubleTree by Hilton Hotel Sacramento - Grand Ballroom, at 2001 Point W. Way, Sacramento, CA 95815 

Parking: On-site parking is available to all attendees for a $10 fee, payable upon arrival. 

Secure Your Spot